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- I f*cked up a $20,000 pitch
I f*cked up a $20,000 pitch
Don’t make my 3 mistakes
The AI Second Brain

Today we will talk about 1 powerful practical AI automation to give you 4 AI workers + my HUGE mistake this week.
So you can be smarter. Deal?
1. Epic fail:

this is the nerd (Alex) that keeps writing this newsletter since 2 years to make you smarter
Context: the pitch was for a 1 week AI retreat in beautiful Rome in October for 7 entrepreneurs.
Mistake 1. I dressed sleazy. I just came from a hike and didn’t go with my usual elegant shirt and pants.
Big mistake. People will judge you immediately. Never EVER pitch anything in life dressed sleazy. You will be judged.
2. Did not prepare enough. I was overconfident because I do a lot of public speaking at AI conferences. And I forgot half of the value points.
I should have told them that the retreat is focused on AI for offer creation, sales and marketing to get to $20k/month.
Instead I talked how nice Rome is.
3. Energy and smile. Failed to make them smile even once. Failed to appeal to their emotions.
The basis of a pitch is to get people excited.
Result: low energy, low preparation, no results.
I deserve the crickets. Lesson learned.
Pitching is vital in life to get what you want. Because if you don’t ask, the answer is ALWAYS NO.
Curious to know your thoughts.
2. Practical AI automation: 1 click, 4 AI workers
It’s easier to understand if you just watch the 3 min video.
Ask me your AI automation questions.
1 click, 4 AI workers.
Copywriting agency AI automation.Uses Perplexity, Claude, Gemini, ChatGPT.
Can also have images, scrape accounts, supports multiple platforms.
Ask me your questions. This is practical AI automation, not "ideas" yapping.
— Alex Northstar (@NorthstarBrain)
12:24 PM • Jul 1, 2025
BONUS: Master AI prompting in 33 min, free course ⬇️
Arrivederci!
- Alex Northstar, your human guide to success with AI 🌟
2 years ago I was a starting founder with 0 followers.
$100k+ later I learned 3 lessons that I’ll pass to my kids:
1. Your job as an entrepreneur is NOT to make money. It’s to figure things out.
Find solutions to problems and the money will follow, not lead.
The moment I
— Alex Northstar (@NorthstarBrain)
12:59 PM • Jun 24, 2025
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